Code of Ethics

Guiding principles / values

  • Integrity is a cornerstone of professionalism and should underpin every aspect of how a carrying consultant acts.
  • Provide the best information and support possible.
  • Transparency, at all stages.
  • Respect the needs of the client.
  • Knowledge is transferable.

Defining the client

A client is any of the following:

  • The mother.
  • The father.
  • The child’s guardian, be it aunts, uncles, grandparents, foster parents, etc.

Providing best support possible, and respecting the needs of the client

Health and well-being of a carrying consultant’s clients is our first priority.

  • A carrying consultant always works to find the best solution for the client.
  • Receive a client’s consent before taking their information, and make sure you have permission to share it with other members of their health team.
  • Ensure clients have access to education and information about a carrying consultant’s products and services. All product information must be accurate, fair and balanced.
  • Provide full and factual information on products, without misrepresenting or exaggerating what a carrier is capable of doing. All statements about a carrier’s potential must be accurate, full and complete. A carrying consultant should not mislead their clients, either directly or by implication.
  • Carrying consultants are accountable for their behaviour.
  • Protect your clients’ privacy. The only exception is if the client’s or baby’s health is in danger.
  • Must accept all clients irrespective of their age, ethnicity, sexual orientation, or marital status. Respect the tenets of the Canadian Charter of Rights and Freedoms, or the United Nation’s Universal Declaration of Human Rights.
  • Support the WHO code for the advertizing of formula and breastfeeding substitutes.

Transparency & Integrity

Avoiding any conflicts of interest is important when providing advice and services to clients.

A carrying consultant must:

  • Clearly indicate if they sell baby carriers, or other products.
  • Disclose all sponsorships.
  • Disclose any carriers or products they have received as a gift or donation.
  • Disclose where the information comes from. If a carrying consultant writes articles or post videos, and receive contributions for them, or are inspired by others, carrying consultants must always indicate where the information was obtained.
  • Respect intellectual property rights.
  • Disclose and publish their fees and services.
  • Not accept any extra fees that are not related to their work.
  • Decline any large gifts (equal or more than a $60 value, tax included).
  • Disclose any products or supplies received as samples with a purchase value of $60 or greater.
  • Decline any stand alone hospitality that is not part of a learning event, like meals, event tickets, and so forth.
  • Sign a contract that clearly outlines what services a carrying consultant will be providing in advance of attending any event for which they have been hired.
  • Only accept contracts that correspond with their skill set.
  • Only accept payment for professional services that reflects market standards.
  • Follow the advertizing code in your country.

Carrying consultants should:

  • Fully comply with the code of ethics.
  • Follow the rules, and laws of their city, province, state, or country.

Inability to follow the tenets of this code may result in the loss of a carrying consultant’s certification.

PPCP Group Values