The average parent: Who is that, how do we help them?
How to build a supportive community for all parents
By Emily Williamson
We tend to take extensive courses and sessions on helping parents and children in exceptional circumstances. But most of the parents we encounter will have healthy, full term children. As consultants, we are always trying to prove our worth and explain how we are useful, when maybe we should focus on how to connect. Parents receive the messages that carrying increases bonding, it will help your mood, increase your ability to respond to your child, help you leave the house and so much more. But throwing too much data at a parent isn’t useful when they are faced with a normal child, a crisis of confidence and burdened with too much information. Emily works directly with parents every week. This means that she continues to hear all of the questions and concerns, and how parents are really experiencing the carrying products that they buy or try out. Parents need a hand trying to figure things out, sometimes without all the science. Though each parent has their own individual journey to travel, each community will have an average set of needs that we can support as carrying consultants. Emily will bring her experience into play to explain how she successfully built a strong sling library and consultancy helping the average parent. She will also tell us how we can all examine our personal biases and share our professional experiences to improve the quality of support we can offer to parents in our own communities.
This session will take place Saturday November 3, 2018, at the conference in Barcelona at the Diagonal Gates Hotel.
Emily is the owner of Izmi Baby, which she started with partners to expand on her ideas on what most parents really need. Through Izmi she brings a great babywearing experience within easy access of as many parents as possible.
Emily started using baby carriers with her first child 13 years ago. She struggled to find a carrying product that worked well for her, and so – being a geeky, creative sort of person – researched alternatives. By the time her second child was born she had bought or hand-sewn several more slings, wraps and carriers, and discovered how easy and comfortable babywearing could be. Soon she was sharing babywearing information and helping other parents to use all these different wraps and carriers too. This passion to support other parents carrying quickly became a full-time job. Her carrying journey has:
- Encouraged her to train as a professional carrying consultant with the School of Babywearing.
- Set up a busy sling library.
- Trained other consultants, retailers and distributors.
- Established Izmi Baby.
Emily has taught thousands of families to carry their babies and toddlers in a variety of ways, in all kinds of sling and carrier. She has rented thousands of carriers, and heard families’ real-life experiences when they returned them. She is a regular speaker on babywearing, and still works directly with parents every week. This means that she continues to hear all of the questions and concerns, and how parents are really experiencing the carrying products that they buy or try out.
Emily believes everyone has a unique, deeply personal connection to the experience of carrying, and to the experiences of the huge range of different parents, babies and professionals who use our products. Her passion is to find ways to make life as a parent feel lighter and simpler, and to share that with as many people as possible.
As well as building Izmi Baby internationally, Emily continues to work with ‘average’ parents every week, is a regular expert speaker at UK shows, and provides training to retailers, carrying consultants and associated professionals
To read more about Emily’s accomplishments, I invite you to read this page.